Art Director

Nike’s 2010 European Holiday campaign had one major goal, to highlight the breadth of products housed in their top four categories.

In this ad, a gift-giver could preview the most popular Nike items for the season by selecting a category attribute.

Greatness = Nike Basketball

Strength = Nike Training

Speed = Nike Running

Style = Nike Sportswear

This campaign ran in English, German and French.

Specific project detail caption goes here.